Retrospective David Bowie is opens in the Groninger Museum

December 10th 2015

After nearly three years and seven metropolises, the David Bowie exhibition has landed in Groningen. With David Bowie is, the Groninger Museum presents an overview of the extraordinary career of David Bowie, one of the most pioneering and influential artists of our time. More than one million people have already seen the multimedia exhibition that started out in London and subsequently went on tour to Toronto, São Paulo, Berlin, Chicago, Paris and Melbourne. Until further notice, Groningen is the last opportunity to visit David Bowie is.

The exhibition shows the development and impact of Bowie’s music, his spectacular stage shows, his ground-breaking music videos, daring costumes and the accompanying iconic graphic work. It shows how his work influenced and was influenced by a wide variety of movements in art, design, theatre and contemporary culture.

Rare Materials from David Bowie’s Personal Archive
Bowie kept handwritten lyrics, original costumes, fashion pieces, photographic work, set designs, instruments and album illustrations. These rare materials have been selected from the David Bowie Archive by Victoria Broackes and Geoffrey Marsh, the theatre and performance curators of the Victoria & Albert Museum in London.
More than 300 objects from the Archive were brought together in this set-up for the very first time. Together with films and music videos, the exhibition offers visitors a unique first-time look at materials from every phase of David Bowie’s career – spanning almost 50 years –  that have never been exhibited before. It paints a picture of the culture of the 1970s, 1980s and 1990s that will not only appeal to fans of David Bowie, but is interesting to a much wider target group.

Why the Groninger Museum?
The Groninger Museum is known as a spectacular location for high-profile, ground-breaking exhibitions. Musical exhibitions about (music) photographer Anton Corbijn (2000) and singers Herman Brood (2006) and Marilyn Manson (2014) and especially exhibitions in the field of avant-garde fashion and design make the museum the logical venue to host David Bowie is.

Multimedia Exhibition
The show presents Bowie’s work and performances by a large variety of exhibition techniques, including interactive displays and compelling audio-visual installations. The multimedia and headsets for the exhibition are provided by Sennheiser.

Online Booking
During David Bowie is, the museum will be open for an extra hour every day. The museum is also open during the holidays, on Friday nights and on Mondays during school holidays. For the first time, tickets will be sold online at to avoid disappointments and long queues as much as possible.

More David Bowie in Groningen
During the exhibition, the entire city of Groningen will be devoted to David Bowie with special David Bowie theme concerts, films and extra exhibitions. For more information, please visit
David Bowie is is on show at the Groninger Museum from 11 December 2015 until 13 March 2016. Tickets are available at


Note to editors    

For more information and visual material, please contact the Groninger Museum, Department of Communication, PR and Marketing:
Regina Zwaagstra, 050 3666 510
Karina Smrkovsky, 050 3666 512